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Parag Arora's Blog

CTO and CoFounder @Glowing.io, Co-Founder @Plustxt now acquired by @One97, IITD Grad, Engineer, Entrepreneur, Multiplatform hacker, Product Guy

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Tag: behavior analysis

Art of naming your users in ideation process

[Published on nextbigwhat.com here http://www.nextbigwhat.com/user-persona-ideation-and-product-attributes-297 ] In the initial days after I passed out from IIT, used to have dozens of business plans everyday, and was already working on few of them in a given month. Later I realised those were not business plans but cool ideas, thats all. After I was done coding, I was […]

Plan for big data and real time contextual analysis (and drop conventional google search optimizations )

[Update: check Steve Job’s video at the end of this article] To most of the discussions happening at the time, big data is another fad. Serious players know that world is now changing, and will be driven completely by data in near future. With consumers (and organizations) going from Mobile Present to Mobile First to […]