Categories
entrepreneurship motivation trends

Plan for big data and real time contextual analysis (and drop conventional google search optimizations )

[Update: check Steve Job’s video at the end of this article]

To most of the discussions happening at the time, big data is another fad. Serious players know that world is now changing, and will be driven completely by data in near future. With consumers (and organizations) going from Mobile Present to Mobile First to Mobile Only, Google Search will not really be the biggest thing happened ever over internet as it is today and the context driven actions done inside the apps will be the future. Human interaction ( Going to Google and searching for How to tame a dragon ) will not be required and behavior will change.

42% of organizations have more than 50TB of data with 6% of them having > 10PB (credits: IOUG Big Data Strategy Survey 2012). This is the data of whats happening with physical and online entities as well as human behavior. This is the data which will tell how much time you spent over apps / websites doing what, how many products were sold in your shop at what time and what else was happening in the world which triggered the sale, how much time you spent doing sex and how vigorous was it (check this ), is human race getting dumber or smarter and with what pace, how many cars crossed a particular spot on road in last n years etc.. Data will be infinite out there. 32% of companies use this data by pre-processing it and then loading data warehouse for integrated analysis and 14% conduct big data analysis separately from traditional enterprise analysis (credits: IOUG Big Data Strategy Survey 2012).  The current setup, thus is exactly like what retail commerce was in 1990s. And world is changing so fast that analysis done by Big Data as a separate process might be stale to use it for next day.

Categories
entrepreneurship motivation

I live on I Can Do It Street

This is the best story I have ever heard. Story is famously known as leaving the city of regret. Don’t know the original source, so just putting it below.

 

I had not really planned on taking a trip this time of year, and yet I found myself packing rather hurriedly. This trip was going to be unpleasant and I knew in advance that no real good would come of it. I’m talking about my annual “Guilt Trip.”

Categories
Uncategorized

Gaetan Dugas Strategy for viral marketing – Presentation template

Before you go and read the presentation template, please note:

  • I do not intend to present a strategy to spread HIV, but to learn from Gaetan Dugas case study
  • Guiding Principle: Any viral campaign needs a good virus, humans who will carry, an easy medium to give to others and a perfect environment for the medium
  • Product is good or bad is not discussed here (AIDS for users is bad, in this case)
  • My aim is just to present a template which can help you draft a viral strategy for your product

Categories
entrepreneurship

Dear entrepreneur, making money is easy !

(published on nextbigwhat here)

If you are really hurt by reading the title and planning to share this with “wtf”, please hold on and read more. You might be struggling from last 2-3 years building an ROI positive company and the title might be insulting. But let me tell you, you are the most respected person in my and article’s eye, for you are still pursuing the dream and this article is probably for you only apart from others who are planning to startup or even those who have already built an ROI positive company meeting targets they always wanted.

This is a story involving Sally and Amanda who are very good friends since childhood. Amanda’s father is very rich but she is married to a not so poor guy and has preferred to not take any help from her father. She misses being rich though. Sally and Amanda have ritualized daily yoga in Sally’s garden after husbands of both leave for work. They are discussing about entrepreneurship as Sally’s husband is thinking of quitting job and starting up an e-commerce company. Amanda is moved by the idea that even high salaried people are quitting job to get time for building their business where she is forced to be free for the whole day, apart from preparing amazing food she is fond of. She is disturbed, yet thinking positively out of the thoughts invoked in her. She is thankful for the conversation.  

Categories
How To's

How to use laptop – good posture practices

I have been developing a back pain lately. Two days vacation at Wayanad with absolutely zero back pain made me realize it was bad working posture. I work on a laptop which adds up to the problem since there are absolutely no zero stress working positions using laptop. Really liked two videos in this context.

Categories
startups

Looking for a product manager for your startup? Find a conflict manager

on nextbigwhat here

A startup is an experiment turned to a company designed to grow fast and achieve the purpose it was intended to serve in its lifecycle. So, if you call your company a startup, you are always trying to make your experiment succeed and turn it into a viable business. So far so good, you saw an opportunity in a space, you worked out an idea to turn that opportunity into business, you got the first product delivered, you raised little money to keep going and now you suddenly realize you would need a Product Manager since everything is growing so fast that it is becoming impossible for you to spend 24×7 of your time thinking and working on your product and even if you are doing so, you require a more dedicated person who is meant only for this job.

Categories
Uncategorized

Hello world!

Hello World! Getting started with my blog deleting my previous entries. As I am writing this blog post, following logical questions came to my mind

 

Why should I write another blog?

I have always dreamt of writing a book once I grow old. My blog can be my first step to publish quality content for getting started. I need to write this blog also for I have discovered I retain more of things once I share it with others. Thirdly, I really get high on seeing impact happening to even one reader / listener / user 🙂 . Would get satisfaction while I share things even if it helps a single individual.

 

Why anyone should be reading my blog?

I would like to focus mainly on sharing my experiences, learnings and thoughts inspired from work and life. Hope it helps :).